When Austrian businesses look at their website analytics and see high bounce rates, low conversions, and declining user engagement, one question keeps coming up:
Is it time for a complete redesign, or can we fix what we have?
Making this decision incorrectly costs time and money. This comprehensive guide helps you evaluate your current site, plan strategically, and execute a redesign that delivers real business results in the Austrian market.
Table of Contents
Quick Answer
Need a redesign if
High bounce rates (>60%), low mobile performance, outdated design (2+ years), poor conversion rates, or user complaints
Need a redesign if
High bounce rates (>60%), low mobile performance, outdated design (2+ years), poor conversion rates, or user complaints
Process
Audit current performance → Plan user journey → Design with Austrian preferences → Test and iterate
Process
Audit current performance → Plan user journey → Design with Austrian preferences → Test and iterate
Timeline & Budget
2-8 weeks, €500-€3,500+ depending on complexity and services included
Timeline & Budget
2-8 weeks, €500-€3,500+ depending on complexity and services included
A strategic redesign fixes real business problems—poor conversions, high bounce rates, outdated UX. Audit metrics first, design for Austrian users, test continuously. Budget €500–€3,500+ and 2–8 weeks depending on scope. Done right, a redesign pays for itself through better engagement and conversions.
Quick Assessment
Need a redesign if: Your site has high bounce rates (>60%), low mobile performance, outdated design (2+ years), poor conversion rates, or user complaints. Process: Audit current performance → Plan user journey → Design with Austrian preferences → Test and iterate. Timeline: 2-5+ weeks, budget: From €500 for basic sites, €3,000+ for complete branding packages. Understanding the difference between UI and UX design helps make better redesign decisions.
Warning Signs Your Site Needs a Redesign
Not every website problem requires a full redesign. Use these warning signs to determine if you need minor improvements or a complete overhaul:
💡 Quick Check: If you checked 3 or more items, a redesign will likely deliver better ROI than piecemeal fixes. Consider starting with a professional UX audit to identify the biggest opportunities.
4-Phase Redesign Process
Follow this proven process to ensure your redesign delivers measurable business results:
Research & Analysis
Week 1-2 • Understanding current performance and user needs through data analysis and user research.
- Analytics review and conversion funnel analysis
- User surveys and feedback collection
- Competitor analysis in Austrian market
- Technical performance audit
- Content inventory and gap analysis
Strategy & Planning
Week 3-4 • Creating the blueprint for your new website based on business goals and user insights.
- User persona development and journey mapping
- Information architecture and site map creation
- Content strategy and messaging framework
- Technical requirements and platform decisions
- Project timeline and milestone planning
Design & Development
Week 5-6 • Building the new website with focus on user experience and Austrian market preferences.
- Wireframing and user experience design
- Visual design system and brand integration
- Responsive development for all devices
- Content creation and optimization
- SEO implementation and technical optimization
Testing & Launch
Week 7-8 • Ensuring everything works perfectly before going live and monitoring initial performance.
- Cross-device and browser testing
- User acceptance testing with real users
- Performance optimization and speed testing
- Content review and final adjustments
- Launch execution and post-launch monitoring
Austrian Market Considerations
Austrian business websites have unique requirements that international templates often miss:
Language & Communication
Austrian users prefer formal communication and detailed information
Implementation: Use 'Sie' form, provide comprehensive service descriptions, include clear contact information with local phone numbers
Trust & Credibility
Trust signals are crucial for Austrian business culture
Implementation: Display certifications, team photos, customer testimonials from Austrian clients, and clear privacy policies
Mobile Optimization
65%+ of Austrian web traffic comes from mobile devices
Implementation: Mobile-first design approach, touch-friendly interfaces, fast loading on 4G networks
Local Payment Methods
Support for Austrian and EU payment preferences
Implementation: SEPA payments, Austrian banking integration, clear pricing in Euros with no hidden fees
Cost & Timeline Guide
Realistic budgeting and timeline expectations for Austrian business website redesigns:
Basic Website
Simple custom UI design with responsive layout and basic functionality. Perfect for small businesses getting started.
Includes:
- Fully responsive design
- Contact form with email
- Domain & hosting setup
- Basic animations
Complete Branding + Website
Full corporate identity with professional website. Includes logo design, brand guidelines, and custom website.
Includes:
- Corporate Design (€2,500+)
- Website Development (€500+)
- Brand guidelines
- Marketing materials
- Social media templates
E-Commerce Solution
Complete online store with payment processing and product management. Shopify or WooCommerce based.
Includes:
- Platform setup
- Payment gateway integration
- Product catalog
- Mobile-responsive design
- Order management
Complete Website Redesign Services at HTD
🎯 Limited Time: Save up to 20% on website redesign packages this quarter! Book your consultation this week.
Web Development
From €500 - Responsive websites, Next.js, React, hosting setup
Modern, fast websites that convert
E-Commerce
From €800 - Shopify, WooCommerce, payment integration
Complete online store solutions
Digital Marketing
From €500/mo - SEO, social media, email marketing
Drive traffic to your new website
Cloud & Infrastructure
From €700 - AWS, Azure, server management
Scalable, secure hosting solutions
Popular Package: Complete Digital Presence - Corporate Design + Website Development
Implementation Strategy
Success depends on execution. Here's how to implement your redesign project effectively:
🎯 Key Success Factors
Before Launch
- Set clear, measurable goals (e.g., 20% increase in conversions)
- Backup current site and preserve SEO rankings
- Plan content migration and URL redirects
After Launch
- Monitor performance for first 30 days
- Gather user feedback and fix issues quickly
- Plan ongoing optimization and updates
(FAQs) Frequently Asked Questions
Ready to Transform Your Website?
Don't let an outdated website cost you customers. Get a professional website redesign that combines beautiful design with proven conversion strategies tailored for Austrian businesses.
